Hi-Tec takes great strides with ion-mask™
Leading sports company Hi-Tec was the first brand in the world to bring ion-mask™, technology by P2i, to the consumer marketplace.
Well-known for its commitment to product innovation and investment in R&D, Hi-Tec instantly recognized
ion-mask™ as a unique opportunity to offer people a quantum leap in performance compared to traditional footwear technologies.
The V-Lite Altitude, Hi-Tec's best selling walking boot, was chosen to trial the new technology. Working closely with P2i, Hi-Tec undertook an 18 month development programme where the boot was rigorously tested and literally put through its paces. The benefits would prove to be truly revolutionary.
In September 2008, Hi-Tec launched the V-Lite Altitude Ultra WPi, the first walking boot in the world to feature ion-mask™.
Through intelligent design and engineering, and by only utilizing materials that maximize the benefits of
ion-mask™, Hi-Tec created a boot that is 100% waterproof and 100% breathable without needing a membrane. This means the boot is 35 grams lighter than a typical mid-cut UK size 8.
In fact, because ion-mask™ gives the whole shoe (even the stitching) superior water repellency, the product will not absorb water in wet conditions and will allow perspiration to evaporate, keeping the product as light as when you first put it on.